It’s Time to Make Your Story Unforgettable

Imagine if you could move from beautiful complexity to elegant simplicity.
What would it sound like?​

The Power of an Impact Statement

A clear, compelling impact statement is your north star. It keeps you focused, ensures your team is aligned, and makes every initiative more effective. Without one? You risk confusion, wasted effort, and missed opportunities.

With the right impact statement, you can:

  • Communicate with confidence — to funders, boards, and partners.

  • Stay on target — so every decision drives real results.

  • Lead efficiently — keeping your team clear, motivated, and working as one.

The best part? It’s fast and simple to create—using what you already know. Your team can join in (or not), and once it’s done, you’ll use it daily to stay focused, effective, and impactful.

Build your Impact Narrative—in three easy steps.

1. Gather What You Already Know

Pull key insights from your website, funder letters, grants, reports, team conversations, and your own experience. Your best messaging is already there.

2. Use our Impact Narrative AI Tool

Drop your content into our guided tool—we’ll help you shape it with prompts for length, tone, and clarity to ensure a strong, actionable statement.

3. Review Refine and Share

Tweak it, test it, and share it with your team. Use it daily to stay focused, communicate impact, and drive real results.

Next Steps

Gather

Gather these materials

  • Website & marketing materials

  • Grant applications & funder letters

  • Internal strategy docs

Who to talk with 

  • Staff & leadership

  • Partners & funders

  • Clients or beneficiaries

Key questions to consider

  1. What does your organization do?
    Who do you serve, and what difference does it make?

  2. How do you do it?
    What are your core programs, services, or strategies?

  3. What sets you apart?
    How is your approach unique or essential?

  4. What is a success story?

AI Tool

How to Use this FREE Oak & Willow Impact Statement AI Tool

  1. Copy & paste your content
    Gather everything you’ve collected—no need to format it. Just copy and paste it into the Oak & Willow Impact Statement Tool. We only ask for a few items: mission statement, key programs, target population, geographic focus, key achievements and at least one success story.

  2. Complete a few quick prompts
    The tool asks a few guiding questions to refine your statement, making it authentic to you and your organization. Choose the tone that best suits your organization and the purpose of your Impact Narrative statement.

  3. Review the first draft
    If you love it, great! Save the version and download.

  4. Experiment! Try different refinements and see what resonates. In minutes, you’ll have a clear, compelling impact statement—ready to align your team, inspire supporters, and drive action.

Use It!

Read the first draft, make the few edits that leap off the page. Share the draft with others, get a bit more feedback, edit more, then start using it and see what works and what doesn’t.